About Us
About Ward Smelling Salts
Ward Smelling Salts was founded in Alberta, Canada with a simple focus: make the best smelling salts on the market, and support the growth of sports competition across North America. Nearly a decade later, that focus hasn't wavered — we make nothing but smelling salts. No filler products, no chalk, no t-shirts. Just the sharpest, most potent ammonia inhalants we can produce. We are proud to say world records have been shattered using Ward Smelling Salts.
Made in Canada, by specialists
Every Ward product is manufactured in Canada using domestic components, so we control our formulas and our bottles end to end. Being specialists rather than a general supplement brand means all of our attention goes into one thing: continuously refining our smelling salts.
Built with real athletes
We've spent years working alongside competitors — from local club meets to international championships with 300+ athletes — and that feedback shaped our products. It's what led us to create the first-ever lifetime refillable stainless steel smelling salt bottle, the Asylum, and the first hockey smelling salt formulated for cold conditions, developed with pro hockey teams to hold up in freezing rinks. When athletes told us what they wished existed, we built it.
Giving back to the sports we serve
Supporting competition is part of who we are. We actively sponsor meets, teams, and select charities that share our vision of making sport more accessible — from grassroots club events to the biggest stages.
Work with us
We manufacture private-label smelling salts for brands around the world from our facility in Canada, and we'd love to hear from meet organizers, retailers, and wholesale partners. Whether you want to carry Ward in your store or develop your own line, get in touch.
Ward products are made for athletic and recreational use.